On May 8th, 2022 the Terra Network (now known as Terra Classic) and the LUNA and UST (now known as ‘LUNC’ and ‘USTC’ respectively) collapsed under unprecedented circumstances. Since then, on May 28, 2022 the new Terra Network (called ‘Terra’) launched with LUNA (ticker: LUNA).
Prior to the collapse of the Terra Network, Valkyrie Protocol launched an upgraded version 2 in April 2022. The following documentation refers to the Valkyrie Protocol docs for version 2 on the legacy network, with token ticker VKRC. Valkyrie is expected to launch on the new Terra Network in June 2022, with token VKR. References to the transition in respect to token distributions and wallet mappings can be found on the medium article here. Valkyrie will therefore continue to support the legacy network and the newly launched in conjunction going forward. Users can therefore expect to see this document be updated in the future.
Valkyrie Protocol is a DApp activation protocol that is designed to help protocols launch effectively. It builds on the Terra Network, and creates a ‘rewardable ecosystem’ that is focused on bringing together campaigners and users to drive adoption and growth for launching protocols.
Protocols can create Campaigns (projects) and depending on the requirement of their campaigns, can offer social referral rewards. Users can participate in the project and be exposed to new projects and be incentivized to experiment and also refer the campaigns to others.
Valkyrie offers different types of campaigns to fit a campaigner’s stage of launch. Tailored to various phases such as initial launch, TGE and growth, campaigners can use the Initial Participation Campaign, the Smart Airdrop or the general Share2Earn campaign respectively. Each type of campaign offers both campaigner and users the unique opportunity to achieve a variety of adoption goals and ultimately earn profits.
A Valkyrie campaign is a fully customizable tool that is defined by a budget, a goal, reward weights, and participation requirements. Unlike typical referral programs, Valkyrie provides a robust methodology to encourage participation by granting rewards to not only participants in the campaign but also to those who induce further participation through content sharing.
- Increased participation through sharing with an incentivized structure between sharers and participants
- On-chain targeted marketing through definable eligibility criteria (wallet criteria, etc.)
Valkyrie Protocol launched in October 2020, with an updated Version 2 launch in April 2022. The following pages of this litepaper will highlight the distinctions of the Valkyrie Protocol with an update with Version 2 roadmap and capabilities.